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Glazing the crystal ball for Maserati

By SYF77 on 05 Dec 2011

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The Fiat CEO, Sergio Marchionne, recently announced that Maserati will soon launch no less than three new models. "Maserati will increase its volumes by having three cars", said Marchionne after the CBI conference in London last week. According to British publication Car Magazine, Marchionne said that these would be the Kubang SUV, the Quattroporte replacement and a smaller four-door sedan that will compete in the E-segment against the likes of the Jaguar XF, BMW 5 Series and Mercedes Benz E-Class.

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Marchionne also confirmed that the donor architecture for the smaller sedan is the Chrysler 300, but the suspension is completely different and the engines are totally Ferrari/Maserati. Fiat has 53.5 percent stake in Chrysler Group.

He added that Maserati would remain, for the biggest part, an Italian carmaker. "Apart from the Kubang, the big saloons will stay in Italy. There is a site in Modena that makes the Quattroporte. There's some debate to what happens to that plant after the Quattroporte. There is sufficient commonality in what were doing between the smaller car and the bigger one that we can do what we want."

Regarding the issue of VW being interested in the acquisition of Alfa Romeo, Marchionne remarked that "Alfa in VW's hands would not be Alfa". He claimed that the German group's platform strategy would change the brand's character. Besides, he commended that Alfa is currently not up for sale at the moment. However, he did not rule of that possibility in the future if someone makes a good offer to Fiat.

The Chrysler 300


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SYF77
Written by SYF77
I have been a car fanatic since 1989, when my father was changing our family car then to a Toyota Corolla 1.6 GL fitted with a Twin Cam 16 valve engine that was carburetor-fed, a big deal back in those days. The automobile technology and industry fascinates me and I hope to broadcast these interesting developments to everyone out there through this blog.



 
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