Ferrari’s Chairman, Luca di Montezemolo, announced in an open letter to Italiafutura, a liberal-centrist think-tank that he formed in 2009, that he run for the presidency in the 2013 Italian elections. "Italiafutura with its 40,000 members will be actively engaged in 2012 to try and change politics in Italy", said di Montezemolo in the letter.
Di Montezemolo has been tipped to enter politics for a long time. He always refuted those reports as nothing more than rumors, up until now. With the Italian economy in a mess and the political scene in turmoil after the resignation of former president Silvio Berlusconni amid accusations of being involved in a number of scandals, di Montezemolo has finally stepped forth in the political scene.
He commented that the next presidential elections will be “a date with history”, and he intends to mobilize Italiafutura members, “We must start working even harder to create a strong, united network throughout Italy by June and also work hard to introduce realistic measures to tackle the numerous emergency situations in the country.” As part of his campaign, di Montezemolo aims to create jobs, reform welfare and refocus the tax burden on wealthy individuals. He also intends to cut government waste and eliminate corruption.
The future Italian presidential candidate joined Fiat S.p.A and moved to Ferrari as Enzo Ferrari’s assistant in 1973. A year later, he was promoted to head of Fiat’s racing activities, and subsequently moved on to many senior managerial positions. He was also instrumental in improving the prancing horse brand’s reliability.