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Swiss fashion watchmaker Swatch is working on a hydrogen powered car

By FaezClutchless on 03 Apr 2012

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Swiss watch maker, Swatch, is known for its colourful and quirky-looking wrist watches. But did you know that they have tried their hand in the automotive industry and one of their projects in 1993 resulted into a car that looks way-out just like their watches?

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The first picture you see here is the Swatchmobile. Looks familiar, right? That is because the Swatchmobile project eventually led to the first generation Smart car. Since then, Swatch has not participated in the automotive industry. But the company recently announced that they are currently working on a eco-friendly car project. Currently named ELV2, it might enter mass production in four to five years.

Swatch CEO Nick Hayek, who is also the son of the company’s founder, revealed in an interview with a Swiss newspaper that the car they are developing will be small in size (roughly about the size of a Smart fortwo) and it is powered by a fuel cell.

The company has already built a running prototype and they are testing it throughout Switzerland and so far, the tests have been positive. Hayek mentioned that liquid hydrogen and oxygen are used as fuel, which creates an excellent combustion. However, this does not mean that the ELV2’s future is guaranteed because Hayek has not given the green light for production.

According to Hayek, it remains to be seen whether or not it would make financial sense to build the car. Nonetheless, Hayek confirmed that Swatch’s car-building division, Belenos Clean Power, is going full speed ahead with the car’s development.

If the ELV2 goes into mass production, it is still unclear whether Swatch will go through it all by themselves or will they look for an automotive partner, just like when they developed the first generation Smart car.

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FaezClutchless
Written by FaezClutchless
Some say that his blood is actually RON98 petrol and some say that his right foot weighs over 20kg. But all that we know about Faez is that he loves to drive and is a JDM enthusiast.



 
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