What was thought as a concept car to show off how the future Land Rover Defender is now going to be Land Rover's new entry level road going model. How ironic. Ironic as it was supposed to replace the ultimate off-road vehicle in the eyes of many people.
The DC100 could now be based on the Range Rover Evoque platform and become Land Rover's rival to the Mini Countryman and the Nissan Juke – both of which are crossover vehicles which their owners spend more time on the road than off it. It could also be based on the next generation Defender platform as Land Rover isn't particularly sure at this point of time.
The new DC100 based model would be part of what Land Rover calls its leisure-oriented range. It is also the entry level vehicle to the Land Rover range of vehicles. The Land Rover Defender (and its replacement) is from the Utility range and the Land Rover luxury range includes Range Rover (no pun intended) and the Range Rover Evoque. The Discovery will somehow fill a spot in Land Rover as its luxury 7 seater instead of being dropped or being absorbed into the upcoming Defender line-up.
I suppose in Land Rover's grand scheme of things this would work out great for them. I do not deny that it wouldn't but this still leaves me pondering on what would the new Land Rover Defender look like since the DC100 isn't its replacement.