"The epidemic has reached crisis proportions," wrote Kevin Watkins, a Brooklings Institute researcher who authored the report. He commented that the problem is set to become worse in the years ahead. That is not hard to comprehend as countries such as China are experiencing rapid growth in vehicle sales.
"There are no surprises or hidden magic bullets for tackling the road traffic injury crisis," Watkins wrote. "Vehicles need to be separated from vulnerable road users, such as pedestrians and cyclists."
Measures that could be taken to improve the situation include providing dedicated bicycle lanes and public education. In Singapore, we have the Singapore Road Safety Council (SRSC) which holds road safety campaigns through the year.