Giulio Pastore, Managing Director of Maserati Europe said, We are delighted by the opportunity to work with such a highly regarded local business, a business that has a significant and long standing presence in the local community of Newcastle upon Tyne. We are certain that, in partnership, we will be able to establish a highly effective local Maserati brand presence.
Benfield Motor Group is an independently owned family business founded in Newcastle in 1957 by John Squires Senior and developed by John Squires Junior, the present chairman. The dealership will be headed by Dax Pearce, the current General Manager of Benfield Alfa Romeo. He was previously an award winning Alfa Romeo Sales Executive in the North West of England and typifies the exceptional levels of customer service within Benfield Alfa Romeo. He will lead a team of staff dedicated to the Maserati brand.