Mazda Motor Corporation held a ceremony to commemorate the start of production of the new Mazda 6 (known as Atenza in Japan), fully redesigned for the first time in five years. The ceremony took place at the above mentioned plant.
Mazda’s chairman and CEO, Takashi Yamanouchi commented that he was deeply moved by the start of the production of the third generation Mazda6, the flagship model of Mazda’s new-generation vehicles, starts in such an important year for the company. It is the 30 year anniversary of the start of operations in the Nishinoura district of the Hofu Plant and the 10th anniversary of the start of production of the first generation Mazda6, back in 2002
The all new Mazda6 is the first model to be equipped with Mazda's unique brake energy regeneration system, i-ELOOP. In all areas the development team tried to instil the essence of the Mazda brand, the joy of nimble handling that responds precisely to the driver's intentions, while offering the class, style, quality and comfort people expect from a car.
The new Mazda6 will be introduced to Europe and Japan before the end of 2012, followed by other markets starting with the US at the beginning of 2013. Mazda is planning to produce approximately 120,000 units of the Mazda6 per year at the Hofu Plant.
Photo credit: Auto Evolution