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Usain Bolt special edition ‘Gold’ Nissan GT-R

By SYF77 on 15 Oct 2012

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Nissan has created a one-off gold-coloured GT-R embossed with Usain Bolt's signature and interior fittings finished in real gold. This unique GT-R will be auctioned on eBay and the proceeds will be donated to the Usain Bolt Foundation, which creates educational and cultural opportunities for the young people in Jamaica.

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The special edition GT-R is an extension of Mr Bolt’s partnership with Nissan as the brand ambassador for the supercar. He is also the honorary "Director of Excitement" for the company's ambitious global marketing drive.

Toshiyuki Shiga, Nissan’s Chief Operating Officer commented, "Nissan shares the spirit of excitement that captivated worldwide audiences at the Olympics. There is no-one better qualified than Usain Bolt to help us translate that spirit into great experiences."

Bolt has the following comments at Nissan's headquarters,"Racing is my inspiration, and I want to help Nissan become an even more exciting brand for everyone." The Olympic gold medallist will also work with Nissan’s product specialists to create more limited editions of the GT-R model.

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Following Bolt’s 2008 triumph in Beijing, many other sponsors outside the field of athletics, such as watchmaker Hublot, communications company Virgin Media, car manufacturer Nissan, credit card giant Visa and Soul Electronic jumped on the Bolt bandwagon, Forbes reported.

Bolt might be lean and but his wallet is definitely not. The 25-year-old is said to be the highest-paid Olympian outside of basketball and tennis.

http://www.youtube.com/watch?v=dJ1liVef2MI


Photo Credit: carscoop.blogspot.com

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SYF77
Written by SYF77
I have been a car fanatic since 1989, when my father was changing our family car then to a Toyota Corolla 1.6 GL fitted with a Twin Cam 16 valve engine that was carburetor-fed, a big deal back in those days. The automobile technology and industry fascinates me and I hope to broadcast these interesting developments to everyone out there through this blog.



 
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