Jump to content

MyCarForum Logo
Search
Magnifying glass

SEARCH

2

Hyundai apologises over controversial suicide commercial

By SYF77 on 01 May 2013

http://www.youtube.com/watch?v=bowkytZAVdw

After Ford, Hyundai is the next car maker to apologise over a controversial commercial. The video, created by agency, Innocean Europe for Hyundai UK, shows a man trying to attempt suicide in his garage by hooking up the exhaust pipe to the cabin of his Hyundai ix35 Fuel Cell.

The attempt failed as the ix35 only emits water vapours and not carbon monoxide which blocks the transport of oxygen to the brain, heart, and other vital organs in the body.

Hyundai issued an apology statement that read, "Hyundai Motor deeply and sincerely apologises for the offensive viral ad. It runs counter to our values as a company and as members of the community. We are very sorry for any offense or distress the video caused. More to the point, Hyundai apologises to those who have been personally impacted by tragedy."

Hyundai has removed the YouTube video after widespread criticism on social media. However, the video has been uploaded by other netizens.

Attached Image

Attached Image

Attached Image



hybrid cars, electric car and 9 more...

Viewed: 1,120 times

Related Blog Posts
SYF77
Written by SYF77
I have been a car fanatic since 1989, when my father was changing our family car then to a Toyota Corolla 1.6 GL fitted with a Twin Cam 16 valve engine that was carburetor-fed, a big deal back in those days. The automobile technology and industry fascinates me and I hope to broadcast these interesting developments to everyone out there through this blog.



  • 1
Darthrevan May 01 2013 03:45 PM
Original video deleted. Watch the video here >>
Watwheels May 02 2013 08:11 AM
S.Korea has one of the world's highest suicide rate. All they can think of is killing themselves. That should explain their ad. Sad.
  • 1
 
Car Makes

Please select a car make

Facebook Likes
   Featured Blog Post
Photo
The guide, while not mandatory, comes amid rising car complaints, mainly about defects. It is dev...
POPULAR BLOG POSTS
Photo
The facelifted Hyundai Sonata has made it debut in South Korea. Still in its seventh generation,...
Photo
Many use the terms ‘powersliding’ and ‘drifting’ interchangeably but do not realise that they ar...
Photo
Can Honda's complex hybrid supercar match the purity and focus of the legendary NSX-R? DriveT...
Photo
Now in its eighth installment , the Fast & Furious franchise is about to hit the big screens....
Photo
Vanda Electrics will be debuting its first all electric hypercar at the Geneva Motor Show. It wil...
   Lifestyle Articles