You may call this the ultimate embarrassment. Something gone completely wrong at a recent Volvo press event that is meant to demonstrate the car’s ‘Collision Warning with Auto Brake’ system.
To show the effectiveness of the system, the Swedes catapulted a test car out of a tunnel at around 35km/h towards a parked truck. According to Volvo, the new collision warning system automatically brakes the car if there is an imminent risk of a collision with a moving or stationary vehicle. The system starts by alerting the driver and preparing the braking system for emergency braking. If the driver does not respond despite the warning, the brakes are applied automatically.
In this case, the system didn't work and the S60 smashed into the rear end of the truck in front of the eyes of dozens of journalists equipped with cameras. Fortunately, Volvo had not used a person to drive the car.
Some journalists pointed out that the system had worked earlier, stopping the car before it hit the truck. Volvo explained that the negative demonstration is due to a faulty battery and if a person had been driving the car, he would have noticed that the system was not functioning properly.