Jump to content

MyCarForum Logo
Search
Magnifying glass

SEARCH

0

New Chinese brand to share platform with Volvo

By Faiming_low on 26 Apr 2016 in New technology

Attached Image According to Reuters, Geely, the owners of Volvo, are reportedly planning to launch a new brand with the help of the Swedish models' platforms and parts.

The first model of the new brand -which is codenamed ‘L’- is going to be a crossover based on the Compact Modular Architecture (CMA) which was jointly developed by Geely and Volvo. The new brand's aim is to go against other lower end Chinese-foreign ventures like GM-SAIC and allowing Volvo to focus on the premium part of the market.


With more than 20 local brands and many other more foreign brands, the upcoming new brand will have its work cut out. According to the report, Geely will sell the L-branded models through the company’s existing sales network.

Viewed: 1,390 times

Faiming_low
Written by Faiming_low
Since young, Fai Ming has always centered his life around cars. In fact his first word was 'car' and not 'mum' or 'dad'. Aren't kids cute?



 
Car Makes

Please select a car make

Facebook Likes
   Featured Blog Post
Photo
Bloomberg has reported that luxury and performance brands have seen a massive increase in sales b...
POPULAR BLOG POSTS
Photo
A Japanese website has reported that Lexus will use the Tokyo Motor Show to unveil a Lexus RX wit...
Photo
Just when you thought the most extreme 911s couldn't get much faster, along comes the new 201...
Photo
Here's how Lanzante Motorsport went to Nurburgring in May to set a new production car lap rec...
Photo
Mazda has released the first official exterior photo of its new three-row-seater SUV. Called the...
Photo
Michelle Rodriguez is largely known for her badass, right-hand woman character to Vin Diesel'...
   Lifestyle Articles