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Ferrari goes topless

By CheeJun on 11 Jun 2010

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Ferrari's are usually known for their hardcore, mind blowing supercars which make conventional journey's a theatrical treat with its beautiful contours on the exterior and the spine tingling scream of the engine. However, the more understated cars or Gran Tourers I should say, in the Ferrari stable, are set to receive a little more attention...

Marques like the 599 and the Scaglietti or the old Superamerica or even the gorgeous Daytona have been dearly missed and Ferrari's main man, Luca di Montezemolo talked about how Ferrari will be showcasing an "open 599" and the Pebble Beach Concours in August. He added that the new roadster will have a "very romantic name". That will definitely please the Ferrari fans who love their Gran Tourers. They will be anticipating something like the 575 Superamerica with its electric folding roof to cruise down the highways along beaches.. or something.

The bad news is that he also announced that there will not be a 458 Scuderia unlike the F430 version which sold very well because of its hardcore, F1 like technology. According to Mr Luca, there will be no point in creating a car (the 458 Scuderia) when there isn't a sufficient amount of new technology to be placed in the new car. Because if one were to be produced, it'll just be another lightweight 458 with nothing new in it and maybe just a standard 458 without carpets and a radio. Absolutely pointless and bad for Ferrari's branding. It shows that Ferrari builds cars to their maximum potential and not just to satisfy their customers. They really want to make a great car.

And of course, to meet the emission standards of today, most of Ferrari's new engines will be gearing up towards the HY-KERS concept which increases efficiency without losing performance. And thats what F1 is all about. To push the boundaries of technology and then implement them into road-going cars which will benefit not just the driver on the podium, but the average man with a few wads of extra cash in his back pocket.

Well done Ferrari!

ferrari 599, superamerica and 3 more...

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Cheejun
Written by Cheejun
Hi everyone, I’m Chee Jun and cars have always been a passion for me since young and writing about them is one way to express myself in the motoring world.



 
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