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Will Borneo Motor / Toyota S'pore follow the US Promotions ?


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Business Times - 02 Mar 2010

 

 

Toyota to announce March incentives in US

 

DETROIT - Toyota Motor Corp will roll out an aggressive incentive programme for US consumers in March, including zero-percent financing for five years and a two-year free maintenance plan, a source briefed on the matter said on Monday.

 

The new incentives, which will start Tuesday and run through March, come as the world's biggest automaker attempts to connect with US consumers after a storm of safety recalls that have damaged its reputation and cut into sales.

 

Toyota will offer zero-per cent financing for 60 months on some 2010 model year vehicles, including its most popular Camry and Corolla sedans and other vehicles involved in the recalls that involved sticky accelerator pedals, the source told Reuters.

 

Returning Toyota customers will also receive a complimentary two-year 'Toyota Auto Care Premium Package' that includes oil changes and other maintenance services, in addition to cash rebates, the source said.

 

The person declined to be identified because the information has yet to be announced by Toyota.

 

A Toyota spokeswoman said the company planned to announce a new incentive program when it releases its US sales figures for February on Tuesday. She declined to comment on the specifics. -- REUTERS

 

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