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Mercedes-Benz beating BMW as best-selling brand in Singapore


Darthrevan
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Latest LTA figures show 3,506 Mercedes cars were registered as at the end of last month - an average of 319 a month.

 

AFTER three years of ceding the crown to arch-rival BMW, Mercedes-Benz looks set to emerge as this year's best-selling car brand.
Latest figures from the Land Transport Authority show 3,506 Mercedes cars were registered as at the end of last month - or an average of 319 a month.
Over the same period, 3,295 BMWs were registered, or about 300 a month.
But could a last-minute surge push BMW into the top spot, as it did last year when more than 600 Beemers were registered in December?
Industry watchers, however, are sceptical. "It ain't over till the fat lady sings, but it looks quite unlikely," said a top executive in a dealership.
Many share his sentiments, citing a number of reasons.
Mercedes has a stronger line-up, with new models such as the A-class, B-class and CLA-class contributing to sales.
Its E-class, after a facelift, has also turned out to be more popular than its direct competitor, the BMW 5-series, which remained largely unchanged after a mid-life makeover.
In addition, Mercedes had strategically held over end-2012 registrations to start this year with a bang. It put more than 500 new cars on the road in January.
Insiders also said Mercedes had strong support from parent group Daimler, which allowed it to be more aggressive in sales promotions and COE bidding.
"It was clear that they were determined to reclaim the No.1 spot," a source at BMW agent Performance Motors said.
If the numbers stay more or less the same for December, Toyota will keep its No.3 position, followed by Volkswagen and Audi in fourth and fifth places.
As in past years, the German marques dominate, capturing four of the top five spots. They accounted for 55 per cent of all new cars sold in the first 11 months - a rise from 52 per cent last year.
But things could change next year.
The Japanese, starting with Toyota, may lead the sales race again because of a change in the way COEs are categorised.
From February, cars in the mainstay Category A have an extra condition. Besides the existing engine size limit of 1,600cc, they cannot produce more than 130bhp.
The change, announced this September, was to create a more level playing field for car buyers and sellers.
It will push popular models such as the BMW 3-series and Mercedes C-class into Category B - for bigger and costlier cars.
The Japanese also have the advantage of a weakening yen, said Mr Say Kwee Neng, managing director of Sime Darby Motors, which represents BMW, Ford and Peugeot. It will make Japanese cars more price-competitive.
But much also depends on whether car loan curbs will be relaxed or lifted, said Mr Eric Chan, managing director of Jardine Cycle & Carriage's Singapore motor operations. "The Government said the measures were not meant to be permanent," he noted.
The restrictions, announced this February, were aimed at curbing inflation and introducing more financial prudence.
They have, however, had the biggest impact on those buying entry-level premium models, including the BMW 3-series and Mercedes C-class, said observers.
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bmw, merc and audi is mass market car liao ... luxury marques?

when you stop at traffic light, if you see a brand new SKL toyota vios ... that's unique ...

 

Uniquely Singapore.

 

Only in Sin that luxury marques rule!

 

Edited by Wt_know
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Uniquely Singapore.

 

Only in Sin that luxury marques rule!

 

 

many atas people [grin][grin]

 

and faked atas also [sweatdrop]

bmw, merc and audi is mass market car liao ... luxury marques?

when you stop at traffic light, if you see a brand new SKL toyota vios ... that's unique ...

 

 

 

 

I am a part time QQ spotter..... my eyes are tired looking high and low but cant see them

 

rich country where low end cars are beaten by elite cars...

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many atas people [grin][grin]

 

and faked atas also [sweatdrop]

 

 

I am a part time QQ spotter..... my eyes are tired looking high and low but cant see them

 

rich country where low end cars are beaten by elite cars...

 

Its funny when i stand next to a caucasian tourist and they get excited when a 911 or gallardo passes by. I'm like wth... you should see my office car park; where seeing an Altis gets me excited even more.

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Twincharged

bmw, merc and audi is mass market car liao ... luxury marques?

when you stop at traffic light, if you see a brand new SKL toyota vios ... that's unique ...

 

 

 

I think SKL hyundai more unique. I have seen 3 SKL Vios and 2 SKK Almera at my block's carpark but not many SK hyundai.

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An eye check-up should not be that expensive, just get it done before your condition gets worse. And get a bigger computer screen.

Benz very uncle [lipsrsealed]

mercedes-benz-debuts-sls-amg-roadster-in

w213_m_01.jpg

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personal preferences lah... [sweatdrop]

 

An eye check-up should not be that expensive, just get it done before your condition gets worse. And get a bigger computer screen.

mercedes-benz-debuts-sls-amg-roadster-in

w213_m_01.jpg

 

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Uniquely Singapore.

 

Only in Sin that luxury marques rule!

Its just a bloody entry C class thats selling like hot cakes lah......

Thats considered a B&B car although a Mercy.

 

I would take a Subaru Legacy over the C200 anytime....

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Its just a bloody entry C class thats selling like hot cakes lah......

Thats considered a B&B car although a Mercy.

 

I would take a Subaru Legacy over the C200 anytime....

Mazda 6 would be better or new Accord.... wait if looking for more luxury can go to ES250, either ES250 or 3GT will be my next car target :D

Edited by Thaiyotakamli
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Expensive continental cars top the sales chart is no surprise with the current level of COE.

 

Using this as a rough guide, we know our economy is generally doing well.

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