The compact SUV segment is the probably the most competitive segment in the market today, with superb new entries such as the new CR-V (my personal favourite), new Tiguan, new CX-5, highly acclaimed Sportage, Tucson, facelifted X-Trail, Forester etc. And pricing in Singapore spans from SGD110k-ish for base versions of Forester/Tucson to almost SGD200k for the Tiguan R-line.
Putting aside the question of which is best, I wondered which is best value. Because of differing AD margins, OMV games, and pricing dynamics due to strong brand loyalties, the car pricing in Singapore can be quite out of line with the rest of the world. I wanted to figure out, for instance, how fair is the SGD160k being asked for the new CR-V, Tiguan etc?
Have set out the summary table in the spreadsheet link below, and the methodology below that. There are many possible methodologies, but this is a quick and dirty one that appears to provide reasonably defensible conclusions.
Essentially, the quick and dirty conclusions appear to be:-
1. Median SUV is Nissan X-Trail, which is priced about at the average price of the segment for both Singapore and Australia
2. Best value compact SUVs in SIngapore are
- Forester XT: Priced 8% above average in Australia and 9% below average in Singapore
- Sportage 2.0 GT: Priced 7% above average in Australia and 10% below average in Singapore
3. For the new SUVs:
- CR-V: the 7 seater CR-V is considerably better value that the 5-seater.
- Tiguan 1.4: Not great value if priced at SGD160k. In Australia, this is priced below the equivalent X-Trail.
- CX-5: Best value for a new SUV.
It was an interesting experiment for me, so thought I'd share the conclusions above. Am not saying this is the definitive guide, but its a useful perspective.
Spreadsheet link: https://docs.google....dit?usp=sharing
1. Australia pricing was used as the comp set because:-
- Both RHD countries
- Both countries import all the cars being compared, so no local content taxation distortions
- All cars compared are non-luxury models, so no luxury tax considerations in Australia
- All are Cat B cars, so no COE distortions in Singapore
2. Used mid to high spec cars for comps
- Pricing range is between AUD35 to 42k
- No point comparing poverty spec versions because the versions sold in Singapore are all mid to high spec
3. Compared cars using identical / similar spec levels in both countries
- Had to make some manual adjustments for engine/features set differential in Australia for some cars
4. Used recommended retail price in Australia, and listed in Singapore
- For Forester XT, last known pricing was about SGD127k, but other cars are mostly listed price
- Can amend spreadsheet if anyone can provide updated numbers
Edited by Fungyee77, 12 August 2017 - 09:52 PM.