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Daewoo to become "Dead-woo"

Daewoo to become "Dead-woo"

SYF77

Entry posted by SYF77 ·

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[extract]

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The Daewoo badge will soon be history on cars in South Korea. General Motors Co. is killing the long-used GM Daewoo name in South Korea and will be putting the Chevy bowtie on its cars there by end of March.

 

The name, GM Daewoo Auto & Technology Co., has been in use since GM took over the struggling South Korean automaker in 2002. The new name will be GM Korea Co. The company said in a statement:

 

GM plans to make the changeover with the first-quarter launch of the Camaro, the automaker's first Chevrolet-badged entry in the South Korean market. The sports car is one of eight new or refreshed Chevrolet models scheduled for launch in South Korea this year. Other nameplates include the Spark and Aveo small cars, Cruze compact, Orlando small minivan and Capitva SUV.


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