Jump to content

Apple to invest in autonomous driving systems instead

Apple to invest in autonomous driving systems instead

chitchatboy

12,725 views

blog-0526423001480934450.jpg

blogentry-133713-0-27723600-1480934427_thumb.jpgApple has confirmed that it is interested developing autonomous driving systems in a letter to the National Highway Traffic Safety Administration.

 

As reported by Carscoops, Apple’s Director of product integrity, Steve Kenner wrote the letter, claiming that the company maybe developing the systems and wants to focus on its interest in machine learning and automation and pinpoints transportation as a key area of interest. The letter also tells the NHTSA that new entrants in to the auto industry should have the same rights as established companies. Currently, existing car makers don’t have to pursue exemptions when testing vehicles on public roads but new companies do.

 

Elsewhere in the letter, Apple also wishes for the industry to share data for autonomous technologies.

 

"By sharing data, the industry will build a more comprehensive dataset than any one company could create alone. This will allow everyone in the industry to design systems to better detect and respond to the broadest set of nominal and edge-case scenarios... Data sharing should not come at the cost of privacy. Apple believes that companies should invest the resources necessary to protect individuals’ fundamental right to privacy."

 

So does this mean that Apple will be scrapping its plans to launch its self-driving, all-electric vehicle?




0 Comments


Recommended Comments

There are no comments to display.

Create an account or sign in to comment

You need to be a member in order to leave a comment

Create an account

Sign up for a new account in our community. It's easy!

Register a new account

Sign in

Already have an account? Sign in here.

Sign In Now
  • The JDMs of Japan Mobility Show 2025

    Tokyo Big Sight was buzzing with energy as the 2025 Japan Mobility Show opened its doors, and this year’s edition was more than just a concept car playground - it was a declaration of intent from Japan’s top 15 passenger car brands. With Chinese carmaker BYD gaining ground globally with its Kei car concept, Japan’s automotive giants responded with a unified front, unveiling production-ready models and near-production prototypes that blend heritage, innovation, and electrification. Daih

    Typicalcarguy

    Typicalcarguy

    BMW: Intelligent and ready

    The BMW Digital Premium features ensure that information and so much more is always at your fingertips. Our cars are called to serve a wide variety of tasks. Whether you're using your BMW as a space for rest and solace, to chase new adventures, or doubling it up as a second space for work and entertainment, BMW's Digital Premium features are ready to assist, ensuring that you're treated to the best, even before you leave your car. Many options for play while you wait Pi

    clarencegi75

    clarencegi75

    BMW: A boosted drive

    Even the most exciting journey can be boosted by BMW's tech. And we're not just talking about that engaging drive! Singapore is a lovely city to drive in: The views are great, and the road network is a product of careful and extensive planning. But what if you're still looking to give those weekend drives a little extra boost? That's exactly what BMW is now offering its drivers with its Connected Package Professional Packages. Join us in this second of a series of three articles as we

    clarencegi75

    clarencegi75

    Borneo Motors Turns 100 - Enjoy Complimentary Servicing

    Celebrate Borneo Motors’ 100 years with complimentary servicing for pre-owned Toyota & Lexus bought from Sgcarmart. Enjoy authorised distributor care. If you think Singapore has been around longer than Borneo Motors, you might be surprised to learn it's actually the other way around. While Singapore gained independence in 1965, Borneo Motors opened its first showroom in Singapore back in 1925, located along Orchard Road. Having been in Singapore for a century, Borneo Motors - which

    jeresinex

    jeresinex

×
×
  • Create New...